What the numbers count.
Read this first. Every figure on this page is built from the same data and counts the same way.
A buyer is one unique email address on a Greenville Triumph ticket order. Online and box-office orders both count whenever an email was captured. This dashboard covers the men's USL League One club only: Greenville Liberty (women's W-League) is excluded, and sponsor ticket allocations are removed so the audience reflects real fan demand, not B2B partnership benefits.
The numbers a sponsor asks first.
Headline scale and quality of the Greenville Triumph audience. Use the segment filter above to recompute every figure for one slice of buyers.
The profile of a Triumph fan.
An aggregate demographic picture, drawn from each buyer's home ZIP. The card below is built for a one-pager or the lead slide of a sponsor pitch.
Who makes up the audience.
The fan base divided into four engagement tiers — from the committed season-ticket core out to fans whose last visit was 2025. Each card profiles that group: how many, where they sit on income, how close they live, and what they spend.
The Triumph trade area.
ZIP-level concentration across the Upstate — the footprint a regional sponsor would be paying to reach, and where the fan base is anchored.
The season-ticket base sits next to the venue.
GE Vernova Park opened in Mauldin for the 2026 season. The season-ticket base is concentrated in the southeast corridor right around it — far more tightly than the general buyer base, which spreads across the Upstate.
Match by match.
A scorecard for every home match. Sort by any column. Rows with no sales are matches not yet on sale.
A complete season, and one in progress.
2025 was a 17-match season at Paladin Stadium; 2026 is partway through a 19-match season at GE Vernova Park. Shown side by side, not as a trend — 2026 is still in progress, and Vivenu was adopted partway through 2025, so that season's revenue is only partially captured.