What the numbers count.
Read this first. Every figure on this page is built from the same data and counts the same way.
A buyer is one unique email address on a Greenville Triumph ticket order. Online and box-office orders both count whenever an email was captured. This dashboard covers the men's USL League One club only: Greenville Liberty (women's W-League) is excluded, and sponsor ticket allocations are removed so the audience reflects real fan demand, not B2B partnership benefits.
The numbers a sponsor asks first.
Headline scale and quality of the Greenville Triumph audience. Use the segment filter above to recompute every figure for one slice of buyers.
The profile of a Triumph fan.
An aggregate demographic picture, drawn from each buyer's home ZIP. The card below is built for a one-pager or the lead slide of a sponsor pitch.
Every buyer, sorted into one bucket.
Each buyer falls into exactly one segment. Each segment maps to a different marketing job. Season ticket wins over returning, which wins over new and lapsed.
The Triumph trade area.
ZIP-level concentration across the Upstate. The footprint a regional sponsor would be paying to reach, and the map marketing uses to target spend.
The season-ticket base formed around the new stadium.
In 2025, with games at Furman's Paladin Stadium on the northwest side, the club sold season tickets to a handful of fans. The 2026 move to GE Vernova Park in Mauldin built a real season-ticket base, and that base is anchored in the southeast corridor next to the new venue.
Match by match.
A scorecard for every home match. Sort by any column. Rows with no sales are matches not yet on sale.
A complete season, and one in progress.
2025 finished as a 17-match season at Paladin Stadium. 2026 is four matches into a 19-match season at GE Vernova Park. Totals are not yet comparable, so the figures are shown side by side rather than as a change.